Usd statbook5/7/2023 For comparison, 79% of respondents from tier-3 and tier-4 cities planned to use livestreamed shopping. 88% of respondents from first-tier cities planned on spending via livestream shopping during Singles’ Day sales in 2021.11% of Chinese consumers planned to participate in Singles’ Day just to watch the livestreams.Li’s stream alone attracted 250 million viewers.
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